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Who We Are

Consumer Information and Home Improvement Expertise’s founders have over 60 years of combined history with the nation’s leading free consumer directory, and website and direct mail companies. With extensive experience in consumer product design and distribution, they have been key leaders of new product and market launches throughout the country in a number of industries, including Apartment Homes, Autos, Boats, General Merchandise, Motorcycles, Home Remodeling, Home Improvement, Home Repair, Industrial Equipment, New Homes, and Food Services. In Charlotte, specifically, our founders have launched and managed products in the Home Improvement, New Homes, and Autos categories.

As homeowners, our founders recognized a need for reliable information about home improvement and repair. Armed with expertise in consumer information and home improvement, both nationally and in the Charlotte market, they launched an exceptional resource that reassures homeowners while providing “Homeowner Approved” companies with new business opportunities.

Based on extensive homeowner surveys, our website and Annual Report feature some of the very best home improvement contractors in various home service categories, including air conditioning, heating, plumbing, roofing, tree services, pest control and much more. Our product also includes hundreds of tips for your next home improvement project.

We hope you find useful and welcome your feedback as we strive to provide the next generation of home improvement tools. Please offer your thoughts by selecting the following link to send us an email.


Ryan Ritchie
President, Home Service Reports and
A senior-level operator with significant distribution experience, Ryan is a key component of the Home Service Reports executive team. He earned his BA from Oklahoma State University, and soon started a 13-year, and highly decorated career with the nation’s leading distributor of free publications. While with Distributech (the circulation group at Primedia), Ryan held several key management positions from General Manager to Regional Director to Group Director, ultimately leading an operations and sales force of over 220 employees spanning the western half of the United States. Based on his significant contributions to the distribution side of the business, he was promoted to Regional Director and then Group Director of Primedia’s flagship product Apartment Guide, one of the most widely used Apartment Home publications. Ryan left Primedia to start his own direct mail company, where he became an expert in direct mail marketing before selling his business and joining Home Service Reports. Ryan enjoys his spare time with his wife, two daughters and son.

To see more information on Ryan’s extensive consumer information and distribution experience, please select the following link:
Ryan Ritchie on LinkedIn

Lisa C. Smith

Research Director with over 15 years in sales & distribution management in the consumer packaged goods industry. After graduating from Appalachian State University with a BS in Communication Arts, she began her sales career with Colgate Palmolive. She went on to work for Playtex, the J.M. Smucker Company and then worked for Nestle Ice Cream Company for 11 years as a Regional Manager & National Account Manager. With Nestle, she managed the Mid-South Region with both headquarter and National Account responsibility for accounts ranging from Circle K, B.P. Oil, Exxon, Universal Studios, Regal Cinemas, University of Tennessee, as well as managed a multi-million dollar distribution network. New Business Development and distribution management are her areas of expertise. When not selling, Lisa enjoys exercising, delivering meals to her church shut-in community and spending time with her two middle school girls and her husband.

To view more details about Lisa’s unique background in the Charlotte market, please select the following link:
Lisa C. Smith on LinkedIn